The Conservatives had suffered from the ERM debacle, continuing divisions over Europe, and an atmosphere of sleaze.
"New" Labour had recast itself as a moderate united party that could be trusted with both the economy and public services.
The Liberal Democrats, helped by some tactical voting, more than doubled their seats despite decreasing their share of the vote.
Nationally the swing from Con to Lab was about 10%, as
seen both in this map, and in
Swingplot 97.
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